Spotlight on…

Dabney Lee 45 Washington Street, Brooklyn

Dabney Lee is one of our newest store locations! This oh-so-fab shop located in the hip Brooklyn neighborhood of DUMBO is full of well-designed finery for all your gift + stationery needs, and we’re thrilled to be part of their beautifully edited collection. While this shop is well worth a visit to the neighborhood on its own, while you’re there you should also pop into One Girl Cookies (homemade yumminess) and Powerhouse Arena (I could spend hours perusing their selection of books), then take a stroll along the waterfront! If you work up an appetite there on a Sunday, you’re in luck – the Brooklyn Flea Smorgasburg sets up shop in the old Tobacco Factory warehouse with a dizzying array of mouth-watering delights.

Paint + Color

For our new watercolor calendar (in stores late summer; online early fall), I did a massive amount of watercolor explorations – so much fun to play with color and paint! So I thought I would share some of the outtakes with you here.

I’m also excited that we’ll be incorporating some of the new watercolors into a some new wedding invitation suites. We’ll have more wedding-related news in early fall. Stay tuned…

New Press + News + Summer Sale!

We’re thrilled to be featured in the latest issue of Gathered by Mollie Makes! Check out the latest issue of this gorgeously designed, iPad-only weekly craft mag right here. I’m also pleased to announce that you can now find a selection of our products, including the foil-stamped pocket journals & patterned coaster set, on  Lastly, our Summer Sale is on for a few more days! You can get 25% off in the shop with the code “SUMMERSPLASH” (not good on wedding or custom orders).


That’s a wrap.

The 2013 National Stationery Show closed last Wednesday; the show was a blast and we added some lovely new stockists! I’ll be posting more details on the new store locations soon. The new bold & bright letterpress cards (a few samples below) with colorful envelopes were a big hit, along with the new watercolor calendars and notecard sets. We’ll be slowly rolling out the new items in the shop over the coming weeks.

If you’ve ever participated in a trade show, you know it is a TON of work and I’m very thankful for the help of my mom, husband, friend Christy and super-talented helper Katie. I couldn’t have done it without them. I’m still in recovery mode, trying to do a little cleaning in the studio and preparing to start shipping orders. Yay!


Up to my ears in Stationery Show prep over here (LOTS of new goodies launching at the show! Can’t wait to share…) but I just wanted to take a moment say, Happy Earth Day!!!

On a related note, it was announced last week that our recycled Foil-Stamped Pocket Journal Set won a Trendys Award from Stationery Trends magazine in the Green category. Yay!

(picture above taken in the Cotswolds, England)



I’ve been busy working away on several new card designs that we’ll be debuting at the National Stationery Show in May. I’ll be sharing much more of the new designs as the show gets closer,  but I thought it would be fun to share some of the “behind the scenes” process of taking a design from sketch to completion!

Hand-done typography has long been a passion of mine, going way back to my high school days of sketching out favorite song lyrics and drawing mix tape covers, before I even knew what graphic design was – so I’ve been having a lot of fun creating some new type-driven card designs. Some of the designs stay very true to my original sketches, while others evolve into new shapes. There may be several sketch studies, and multiple phases of clean-up on the computer, before the original doodle becomes the final, finessed piece that gets turned into a polymer plate for letterpress printing.

Hope you enjoy this sneak peek!

xo, ashley

Talking over design & art books with the lovely and talented Barbara of Double Bravo last week, I was reminded of my love of all things Louise Fili, the custom typography + food packaging maven. She has a delicious new book out full of inspiring work!

I’ve had the beautifully hand-scripted business card for the Mermaid Oyster Bar tacked up on the bulletin board for ages, and it’s been informing some of my recent hand-drawn typography designs (which will be debuting in the form of a gaggle of new cards at the National Stationery Show in May!). Louse Fili design studio also nurtured the substantial creative talents of Jessica Hische and Dana Tamachi, and designed the brand new Love stamp.

Barbara counts Maira Kallman and Leanne Shapton as two favorite artists/authors. Do you have any favorite art or design tomes? If so, do leave a comment!

We’re looking for an intern!

Fine Day Press Spring Internship

We’re looking for an intern (or two) to help as we prepare for the National Stationery Show!

This is a great opportunity to learn about the ins & outs of running a creative business / stationery company / design studio AND exhibiting at a large-scale tradeshow, all while honing your design skills in a fun creative environment. You’ll work both in our small studio (based in our Park Slope apartment) and remotely as needed, as well as provide a helping hand in our tradeshow booth with setup and writing orders.

Potential Duties include: • design and assembly of promotional materials such as mailers, catalogs, emails and press kits • help with our booth design and assembly • assist on design and prepress of our new product line • help with order fulfillment as needed • prep product for booth display • prep design files for production • assist with social media – blog posting, facebook and twitter

Requirements: • design / art background • proficiency in Adobe Illustrator, Photoshop and InDesign • interest in stationery & graphic design • people person! friendly, proactive and organized with a positive outlook • your own computer or access to computer with Abode creative suite • 4-8 hour/week commitment (flexible hours) • availability to be present at the National Stationery Show, Sunday through Tuesday May 19th – 21st (from approximately 9-3pm; flexible) • photography skills or marketing skills a plus!

This is an unpaid internship. Lunch/coffee/snacks included.

To apply, please send resume, cover letter, and work samples* to: hello@finedaypress with “Spring Internship” in the subject line.

*this does not need to be a complete design portfolio – a few work samples in JPG or PDF format are adequate, but it you have a complete PDF portfolio or website, that’s great too! Please keep total file size under 5MB.

Mailing boxes spread all over the studio today as I assemble press kits for our new Watercolor Wedding Collection – The gorgeous Italian cotton ribbon is from Angela Liguori, love it.


We’re thrilled that the custom invitations we designed for Sarah & Cass are going to be featured in an upcoming issue of The Knot! Our design inspiration came from the couple’s voyages to South America, combining a bright color palette of vivid red, yellow and blue with a fun floral patterned liner and bold typography. It’s exciting to see how the invitation design ties in with the rest of the event details! A super-talented proposal and event planner, Sarah is a great friend and a true pleasure to work with.

For more on Sarah and Cass’ special day, visit her blog!